Encouraged by the Daily Mail's interest in my price monitoring I emailed my previous post - Tesco Relentless Price Rises - not Peanuts, to Tesco's Chief Executive Terry Leahy.
"Dear Mr Leahy, I have sent you a link to my blog Adventures in Consumerland. I welcome Tesco's comment on the recent excessive price rise of your Value range of Roasted Salted Peanuts. A price hike from 20p to 37p isn't really peanuts is it?"
I've received a standard holding reply, let's see what explanation Tesco has. Yesterday Tesco reported it's lowest quarterly growth figures (2%) for a decade. Commentators are noting that value seeking customers are turning to Asda and Morrisons as well as the German discounters Aldi and Lidl.