tag:blogger.com,1999:blog-7414920407208458160.post5950705213297890727..comments2024-02-05T09:41:53.353+00:00Comments on The Chief Executive: Divine Fairtrade ChocolateUnknownnoreply@blogger.comBlogger2125tag:blogger.com,1999:blog-7414920407208458160.post-60708045001436889102008-06-12T16:25:00.000+01:002008-06-12T16:25:00.000+01:00Which would explain why Tesco has subsequently red...Which would explain why Tesco has subsequently reduced the Divine price to 49p (larger stores only). Asda are selling at 50p - so that's another price Tesco can claim to be cheaper on. I doubt Divine is a big seller nationally, so its a price cut which boosts Tesco's claim, but doesn't actually cost them much.Jerry Foulkeshttps://www.blogger.com/profile/03393442520516097532noreply@blogger.comtag:blogger.com,1999:blog-7414920407208458160.post-29913328718199394852008-06-12T14:43:00.000+01:002008-06-12T14:43:00.000+01:00I’d noticed this sort of silly pricing on teabags....I’d noticed this sort of silly pricing on teabags. (£1.42 for 80 bags but £3.85 for 160!!!) <BR/><BR/>A friend who works for a well known food brand pointed out that there was currently a huge advertising battle between Asda and Tesco and that they were making huge cuts (and possibly selling at a loss) just to out-PR each other on TV – you know the old <I>‘Tesco are cheapest on 1,000 lines, not bad, but Asda are cheapest on a massive 4,000 products’</I>.<BR/><BR/>Apparently its all being driven by www.mysupermarket.co.uk which if you take a peak you’ll see some of the higher priced products that Tesco are selling to subsidise their TV campagain.Anonymousnoreply@blogger.com